Comprehensive Data Collection Methods for Program Evaluation
This resource provides an extensive overview of qualitative and quantitative data collection methods used in program evaluation. It includes a variety of tools such as non-cognitive surveys, cognitive assessments, rubric-based assessments, and pre/post-assessments to measure attitudes, perceptions, knowledge gains, and behavior changes. Additionally, it covers demographic surveys, ethnographic fieldwork, case studies, digital analytics, social network analysis, and more. These methods help gather both qualitative and quantitative insights, track participant engagement, and assess program outcomes.
Qualitative and Quantitative Data Collection Resources
Non-cognitive Surveys Likert Scales
Measures attitudes, perceptions, or behaviours
Cognitive Assessments
Measures increases in content knowledge
Rubric-based Assessments
Evaluates qualitative data systematically
Pre- and Post-assessments
Measures changes over time
Demographic Survey and Administration
Characterizes participants and program features
Ethnographic Fieldwork
Provides in-depth cultural insights
Case Studies
Explores specific instances in-depth
Digital Analytics
Tracks engagement or usage in online platforms
Social Network Analysis
Studies relationships and influence within a group
Video Recordings
Used for behavioural and interaction analysis
Web Scraping
Used to gather publicly available online data
Usability Testing
Used for digital platform or tools
Reflections or Journals
Used for self-reported data from participants
Archival Data Reviews
Provides access to older institutional reports and historical data
Audio Recordings
Allows the coding of detailed conversation analysis
Surveys and Visual Aids
Used to assist in understanding or self-expression
Virtual Ethnography
Observation of online communities or virtual settings
Photo Voice
Allows participant capture images to express perspectives
Testimonial or Oral Histories
Captures long-term experiences
Semi-structured Interviews
Captures first person experience
Open Unstructured Interviews
Supports hearing general perceptions of program experiences
Participant Observations
Used to observe participants behaviors during programming
Focus Groups
Captures the collective program experience
Community Asset Mapping
Used to identify community resources and assets
Documents Analysis
Allows for the analysis of PDF files, Word documents, and images
Document Examples
These diverse data collection methods offer a robust framework for evaluating and understanding program effectiveness from multiple perspectives. By leveraging both qualitative and quantitative approaches, you can gain deeper insights into participant experiences, program impacts, and overall success. Whether you are assessing knowledge gains, behavioral changes, or community engagement, these tools provide a comprehensive approach to data-driven decision-making and continuous improvement.
ILC. "Qualitative and Quantitative Data Collection Resources." Last modified November 08, 2025. http://www.ilearningcenter.education
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